To connect your ecommerce store to an AI agent in AgenticCart, you either pair a WooCommerce plugin or plug in a product feed URL. Either option turns your live catalog into the data source your AI sales agent recommends from, so shoppers always see current products, prices, and availability.
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Why AgenticCart needs a connected catalog
An AI shopping assistant is only as good as the catalog behind it. Before an agent can answer a question like "a waterproof jacket under 120 euros", AgenticCart needs titles, descriptions, prices, stock, images, and variant data for every product you want it to consider. The connection step is where that data enters AgenticCart and stays aligned with your store through catalog sync.
Once the catalog is connected, you choose which products the agent can actually recommend by building a product collection. The connection controls data; the collection controls merchandising.
Connection options: WooCommerce vs product feed
AgenticCart supports two ecommerce AI integration paths today. Pick the one that matches how your store is built.
WooCommerce plugin
Best when your store runs on WordPress + WooCommerce and you can install a plugin.
Product feed URL
Best when your platform publishes a Google Merchant style feed you can link to.
Connect a WooCommerce store
The WooCommerce path installs the AgenticCart plugin on your WordPress site, pairs it with your account using a license key, and syncs your products. Full instructions live on the WooCommerce AI shopping assistant guide. At a high level:
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1
Install the AgenticCart plugin
Download the plugin from your AgenticCart dashboard, upload it in WordPress under Plugins, and activate it. -
2
Pair the store with your account
Copy your license key from the dashboard and paste it into the AgenticCart plugin settings in WordPress. -
3
Run the first catalog sync
Trigger a sync from the plugin. Products appear in your AgenticCart dashboard once the sync finishes. -
4
Build a collection
Open the synced catalog in AgenticCart and create a collection of products the agent is allowed to recommend.
Connect a product feed
The feed path works for any ecommerce platform that can publish a public product feed URL, including merchants who already run a Google Merchant Center feed. No plugin is required. Details are on the Google Merchant feed AI agent guide.
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1
Find or generate the feed URL
Use a URL that returns product data directly (XML or JSON). It must not require a login or return an HTML storefront page. -
2
Add it in AgenticCart
Paste the feed URL into the AgenticCart dashboard under the feed connection flow. -
3
Run the first refresh
AgenticCart reads the feed and imports products. Later updates use refetch to pull the newest version. -
4
Build a collection
Pick which imported products your AI agent is allowed to recommend.
What product data matters for AI recommendations
Rich, clean product data is what lets an AI agent answer intent-driven questions. Make sure these fields are in good shape before you connect, whether via plugin or feed:
- Titles and descriptions — written for humans, not keyword-stuffed.
- Product URLs and images — stable, public, and pointing at the live product page.
- Prices, sale prices, currency, and availability — kept current at the source.
- Variants — size, colour, material, capacity, or configuration.
- Categories, tags, brand, and attributes — these help the agent answer "for whom" and "for what" questions.
When to refresh your catalog
Refresh after product launches, price changes, stock changes, image or description updates, seasonal rotations, or any change in the tool that generates your feed. See the catalog sync overview for how data stays current between refreshes, and the refetch feed guide for the manual refresh button.
Common setup issues
- Products missing after connection — confirm they are published and included in your store export or feed.
- Feed fetch fails — open the feed URL in a browser. If you cannot see product data there, AgenticCart cannot either.
- Old prices or stock — regenerate the feed or refresh WooCommerce at the source, then sync again in AgenticCart.
- Agent does not recommend a synced product — make sure the product belongs to the collection assigned to that agent.